Hi Again! I'm Prab

I'm a Toronto-based Product Designer with 7+ years of diverse design experience. I have previously worked at Wayfair, Shopify Inc and Samsung. I'm fascinated by the complexities of human behavior and aim to enhance human experiences through design.

I've transitioned across multiple design disciplines starting from Fashion to Textiles, Exhibition to UX. The varied background has been instrumental in my professional growth.

Versatile & Adaptive

01.

I believe my exposure to different industries has enabled me to tackle multifaceted challenges with a holistic perspective and allowing me to draw insights from various domains and approach problems with a well-rounded mindset.

Team Player

01.

As a UX designer, I thrive in collaborative environments, actively engaging in open communication and adapting to dynamic team needs. Valuing diverse perspectives and contributing to shared goals, I foster a culture of constructive feedback, empathy, and collective problem-solving.

What I Can Do
Let's Connect

01.

Research &
Discovery

I specialize in diverse research methodologies and leverage data tools like Fullstory to learn and uncover core user issues to drive impactful improvements in user satisfaction and product usability.

02.

Strategy &
Vision

I prioritize user empathy as the North Star to lead the product development lifecycle, crafting and implementing strategies that align with user needs and business goals.

03.

Design &
Delivery

Collaborative efforts with the development team to ensure quality design implementation  within the timeframe.

My Art Side

Outside of work I'm an Artist at heart exploring Acrylic on canvas, Graphite and digital mediums.
I find inspiration in cityscapes, street views and water bodies.

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